I have never thought of the design process followed in making a jersey. The idea of conveying the culture of the club in a jersey is fascinating. I also loved tour point of making the jersey unique, beautiful and to advertise the team in a certain region such as your example for eastern Asia. I would have loved to see a comparison between old designs and new ones in the soccer industry to show the similarities and differences. I would also recommend using a separate block for the text since writing in the caption of each image is barely visible.
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