Retro Ski

 

Though this old school style on the ski slopes began in the 1930s and 40s, it peaked in the mid 60s though the 70s. The retro style includes both a mentality as well as a physical rad getup.

style of advertising

style of advertising

 

Old School

Old School 

http://www.skinet.com/ski/article/throwback-thursday-radical-freestyle

The one-piece snowsuit is more than just practical for keeping snow out of unwanted areas. You just have to have vibrant colors. If you can’t be seen from a mile away, you are doing it wrong.  This look also includes sunglasses and hats or headbands if you are too cold to just let the hair flow with the snow.

be seen or don't show up

be seen or don’t show up

 

Apres Ski

Apres Ski

You have to be going with the flow.  Music, beer, wine.  It’s more than just skiing, it’s a social way of life. Passion and love of life.

bamboo poles wood skis

bamboo poles wood skis

 

Not our current carbon fiber shaped ski.  Old skis used to be wooden and straight.  Just try and carve on these puppies.  Crazy thing is, people still went off cliffs and threw backflips like it was no big deal.

 

In 1950 Howard Head revolutionized skis by adding metal edges.  These skis were much easier to turn and move in.   http://www.vintageskiworld.com/head-skis-s/99.htm

 

 

Killing it

Killing it

 

Pictures

Retro1

http://www.skinet.com/ski/article/throwback-thursday-radical-freestyle

 

wood skis

Retro Ski Fest February 25 at Churning Rapids

 

retro_poster

http://vintageski.tumblr.com/post/34640548785/winter-travel-poster-for-quebec-canada-1944

 

onesie

http://read.garagegrowngear.com/best-one-piece-snow-suits/

 

Apreski

http://the-unbelievables.blogspot.com/2012_12_01_archive.html

 

black_white

http://humanities.case.edu/files/2014/12/424_Andrew_Denning_06.jpg

Previous Post
The Evolving Nerd Culture
Next Post
Telefoni Bianchi (Italian ‘White Telephone’ Films of the 1930’s)

2 Comments. Leave new

Sophia,
Great post about the retro ski lifestyle! I think that there is a ton more about this aesthetic and it could even be broken into two: one of hand carved skis that are often for display now and one of the 70’s ski aesthetic that included stretch pants and a bright jacket or the mentioned colorful one-piece. Having traveled around the world for skiing, I can definately say that this is a very real aesthetic and celebrated in many cultures.

Reply
Samantha Maierhofer
January 22, 2016 1:44 pm

I liked how you brought the entire culture that is involved in “retro ski” aesthetic. It is an interesting approach to the design but is very true. If you take any one component of the things you mentioned away then the aesthetic as a whole changes. In particular what really interests me is the drastic difference in retro skis versus modern ones. Modern skis are all about making the highest performance skis possible which frequently involves using materials that weren’t even possible back in the day. Retro skis on the other hand were much more about the craft. Because of these designs I think they have a much cooler aesthetic appeal. Awesome topic!

Reply

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

Menu