My favorite designer is Hiroki Nakamura, the founder of Japanese clothing brand Visvim. Visvim focuses on handmade sustainable high quality products that are made to withstand the test of time and become better with age. Visvim makes clothing in the Japanese Americana style, which combines American western wear, traditional Japanese denim, and vintage sporting goods. Nakamura ensures to use natural materials that are produced with quality and handled with care. Some common materials that are used in many pieces are vegetable tanned leather, indigo dyed cotton and denim, and mud died materials. Nakamura uses high quality materials that are all made by hand in house, he aims to create comfortable everyday pieces that people can keep for years. Personally my style matches up with a lot of the inspiration behind the brand, and if I could afford Visvim I would definitely wear it. Since Visvim upholds such a high quality, it also comes at extremely high prices with hoodies priced at $500+, and specialty pieces coming in at over $15,000. Below are images from the Old Visvim Never Dies Collection, which highlights many pieces that are over 5 years old and have aged nicely.
These pieces give a great overall idea of what Visvim has to offer. Where many pieces resemble an american overcoat, or wide legged pants. But what sets these clothes apart is the material and hand stitching. The video below shows how indigo cotton is naturally dyed and then woven into the garment.
Another piece that uses quality materials are the moccasin sneakers, which take inspiration from traditional Native American footwear. The piece is elevated by combining it with a more comfortable and stylish sole of a sneaker.
This kind of creative rethinking and reinterpretation of classic vintage pieces makes the work of Visvim timeless. I think this is my favorite aspect of how Hiroki sets his brand up for success by creating clothes the way he wants, by making designs that last. In the video below Hiroki talks about everything he is trying to accomplish with Visvim.
Overall I think the work of Hiroki Nakamura is extraordinary, and unlike any other brand that I have seen. These pieces are made of the highest quality handmade materials and are meant to be worn. I think that it is very important that the pieces are made to last as they are worth the investment, however due to the expensive price most pieces are not obtainable.
 ‘Old Visvim Never Dies Collection’, Visvim, 14 Febuary 2023
 ‘VISVIM – INDIGO COWICHAN – THE METHOD OF INDIGO DYEING’, Vimeo, 21 October 2011
 ‘Hiroki Nakamura – Visvim’, Vimeo, 2012